We all want people to read our posts, don’t we? Why else would we devote so much time to blogging?

So in amongst your material, you include helpful links to other articles.

What you may not realise is that more often than not, once a reader clicks away from your page, they don’t come back.

Particularly if you’ve put a link fairly early on in your post, you may have inadvertently lost that reader to someone else’s blog.

Don’t get me wrong, sharing readers is great and part of the fabulous ethos of the community of bloggers and writers, but what if there was a way to keep your reader on your blog at the same time as sharing someone else’s post?

Well, strangely enough, there is!

I learned this way back when I first started my extensive research before ever dipping my toe into the deep water of indie publishing and blogging…