Found this to be very helpful. Hope some of you will, as well.
3-step Formula for Writing Blurbs
Technically, a “synopsis” is the summary you write about your book. A “blurb” is an endorsement usually written by someone else, singing your praises. But, neither here nor there, we know what we’re talking about. We want a short, snappy, sales pitch that makes our book sell. We want a summary that calls to the right readers. We want a description that makes money!
Where to start…
Let’s start with a simple formula:
Plot, Problem, Possibility.
1) What’s the plot of your story? We need a general description of the situation.
2) We need a problem (usually following the plot and proceeded by the word ‘but’ or ‘however’).
3) We need the possibility that our hero may overcome the problem.
Let’s insert a book we all know into this formula. How about Green Eggs and Ham?
Plot: Sam tries to get someone to eat…
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The Write Stuff 
Thanks for sharing this simplification of a difficult process Lori and Marcia. 🙂
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I love it, too, Deb. Breaks it down to its most basic form. And back to basics is always good. 🙂
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That’s a fact Marcia! 🙂
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All authors struggle with the “dreaded blurb.” Thanks for sharing this post, Marcia. Will do the same!
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I think it’s a handy formula to help guide us through the process. Thanks for passing it along, Linda! 🙂
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A book blurb definitely needs enough content to entice the new reader. Not enough and a reader may put the book back on the bookshelf, too much and the reader skim reads to get to the end and already the book doesn’t bode well, suggesting that inside there may be long descriptive passages too. I’ve read other book blurbs where the author has tried to use clever complex words which I didn’t know the meaning of. If I need a dictionary for just the book blurb, then I’ll struggle with the rest of the book. I like witty up-beat blurbs which might tell me where and when the book is set, the book genre tease at the characters and hint at the storyline.
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Good points, as always, Rosie. It’s a tricky business, and I think this 3-step formula is a good guideline. I know it will help me, as I try to hit that sweet spot of just the right amount of info and description. Thanks for taking the time to comment. 🙂
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You nailed it, Rosie. A few of my blurbs still need work–the longer ones. Someday, l might get this blurb thing down pat. Ha, ha!
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